Are treadmills cheaper in January or November?

Both are great windows but they discount different things. January favors brands targeting resolution buyers (NordicTrack, ProForm, Bowflex). November (Black Friday) tends to win on premium brands (Peloton, Sole, Echelon) and on accessories. If your target brand is at a low in either window, buy.

When does Peloton go on sale?

Peloton runs its biggest annual promotions during Black Friday/Cyber Monday and again in early January. Both windows include bundle promos with free accessories (shoes, mats) and reduced All-Access subscription pricing for the first year.

Should I buy a refurbished or used treadmill?

Manufacturer-refurbished treadmills from NordicTrack, Sole, and Peloton typically come with the same warranty as new and cost 20–30% less. Used treadmills from Facebook Marketplace can be significantly cheaper but motors are wear items — check the hour-meter (most treadmills have one) before buying.

Are home gyms cheaper than gym memberships?

Almost always over a 2–3 year horizon. A $1,500 treadmill bought on sale and used for two years works out to under $65/month — well below the cost of a typical full-service gym membership for the same period.

Best Time to Buy a Treadmill or Home Gym Equipment in 2026

The best time to buy a treadmill in 2026 is January, Black Friday, or end-of-summer clearance — when NordicTrack, Sole, ProForm, Peloton, and Bowflex equipment drops 20–50% off MSRP.

Home fitness equipment has the most counterintuitive pricing cycle in retail. The category that sells fastest in January (New Year's resolution season) is also the category with some of the deepest January discounts — because the brands compete aggressively to capture resolution buyers. Layer in Black Friday and a quiet summer clearance, and there are three reliable windows to save $300–$1,500 on a treadmill, rower, or full home gym.

The Short Answer

The best times to buy a treadmill or home gym equipment in 2026 are January (resolution-season promos), late summer clearance (August–September), and Black Friday/Cyber Monday. Avoid March–May when promotions thin out and prices drift back to MSRP.

Why Home Gym Equipment Prices Drop When They Do

January is paradoxically both the highest-volume and one of the lowest-price months for home fitness. NordicTrack, Sole, ProForm, Bowflex, Peloton, and the major bike brands all compete for resolution buyers with discount pricing, free accessory bundles, and reduced subscription pricing. End-of-summer is a quieter window when retailers clear remaining 2025 model inventory before the fall release cycle. Black Friday rounds out the year with the deepest single-event pricing on most equipment.

When Should You Buy Home Gym Equipment in 2026?

January — New Year's Resolution Season

One of the deepest discount windows of the year. NordicTrack, Sole, ProForm treadmills routinely hit 20–35% off. Peloton, Bowflex, and home gym systems include free shipping and reduced subscription pricing.

February – April — Spring Lull

Resolution promos end and new spring lineups arrive at MSRP. Worst window for buying — wait if you can.

May — Memorial Day

Modest 15–25% off across most categories. Strongest on outdoor fitness gear (jump ropes, kettlebells) than on big equipment.

June – July — Summer Quiet

Equipment sells slowly in summer (people are outside) but discounts are also thin. Skip unless you spot a specific clearance SKU.

Late August – September — End-of-Summer Clearance

Second major discount window. Prior-year treadmill and rower models drop 25–40% as fall lineups arrive. Strong for treadmills, ellipticals, and rowing machines specifically.

October — Pre-Holiday Reset

Brief lull as retailers prepare for Black Friday. Prices stabilize.

November — Black Friday / Cyber Monday

Deepest single-event pricing on most home gym equipment. Peloton bundles, NordicTrack 30-day iFit promos, Bowflex SelectTech discounts all peak.

December — Holiday Gift Window

Most Black Friday pricing continues into mid-December. Strong for smart fitness equipment as gifts. Last call before January resolution promos arrive.

How to Avoid Overpaying for Home Gym Equipment

Buy floor models in late summer. Display treadmills at Dick's Sporting Goods, Costco, and specialty fitness retailers are often discounted 20–30% beyond clearance pricing — and they've been gently used at most.
Don't pay for white-glove delivery if you don't need it. Many treadmill brands offer free curbside delivery; in-room setup typically costs $150–$300 and the unit is usually easy to position with one helper.
Bundle accessories during a sale. Heart rate monitors, mats, lubricant, and resistance bands all hit their lowest prices alongside the equipment they accompany — don't add them weeks later at full price.
Negotiate the subscription. NordicTrack iFit, Peloton All-Access, and Bowflex JRNY subscriptions are often included free for 6–12 months during sale events. Always ask if a free subscription period can be added if it isn't already advertised.

Frequently Asked Questions

Are treadmills cheaper in January or November?: Both are great windows but they discount different things. January favors brands targeting resolution buyers (NordicTrack, ProForm, Bowflex). November (Black Friday) tends to win on premium brands (Peloton, Sole, Echelon) and on accessories. If your target brand is at a low in either window, buy.
When does Peloton go on sale?: Peloton runs its biggest annual promotions during Black Friday/Cyber Monday and again in early January. Both windows include bundle promos with free accessories (shoes, mats) and reduced All-Access subscription pricing for the first year.
Should I buy a refurbished or used treadmill?: Manufacturer-refurbished treadmills from NordicTrack, Sole, and Peloton typically come with the same warranty as new and cost 20–30% less. Used treadmills from Facebook Marketplace can be significantly cheaper but motors are wear items — check the hour-meter (most treadmills have one) before buying.
Are home gyms cheaper than gym memberships?: Almost always over a 2–3 year horizon. A $1,500 treadmill bought on sale and used for two years works out to under $65/month — well below the cost of a typical full-service gym membership for the same period.

Track Live Home Gym Prices

TimeYourBuy monitors Amazon pricing on treadmills, rowers, ellipticals, and home gym equipment with a buy/wait signal so you can see whether today's price is at the historical low.

Price Buying Guides